Stanley Institute for Comprehensive Dentistry
Focus! Dental Photography Course

16 Hours CE

March 8-9, 2024


Enroll Today.

Register For Course
FAQ Curriculum Agenda Tuition

Are you ready to take your dental photography skills to the next level? Join us for an incredible two-day workshop, where you’ll learn the art and science of clinical photography, effective marketing strategies, social media management, advanced editing tools, video techniques, and much more!

Course Highlights: Master clinical photography for dental cases and portrait photography • Discover effective marketing tips to boost your practice • Learn social media management for dental professionals  • Enhance your skills in photo editing and post-processing • Explore the world of dental videography •  Guidance for AACD accreditation •  Create stunning office artwork for a captivating environment.

Joining us all the way from Chile are three amazing dental photographers from @focus.chile, @andresponce (Prosthodontist and Marketing Consultant) @pablowilsonphoto (Fashion and Adverstising Photographer) and @dr.sebastiancifuentes (Prosthodontist and Clinical Photographer) who will share their expertise and help you to perfect your dental photography techniques.

Spaces are limited, so don’t miss out on this exclusive opportunity! Reserve your spot today!


Are you a dental practitioner who is ready to add photography and video to you practice? Then this is the course for you. That’s really the only parameter.

We’ve had students who are fresh out of dental school and, using this course, they were able to open and maintain their first practice successfully. We’ve also had students who’ve been in the dental field for years but want to learn new tips and tricks when it comes to things like digital marketing and video editing.

No matter where you are in your career as a practice owner or associate, there’s always room for improvement. That’s where we can help.

Joining us all the way from Chile are three amazing dental photographers from @focus.chile, @andresponce (Prosthodontist and Marketing Consultant) @pablowilsonphoto (Fashion and Adverstising Photographer) and @dr.sebastiancifuentes (Prosthodontist and Clinical Photographer) who will share their expertise and help you to perfect your dental photography techniques. Additionally Drs. Stanley will also be on hand to help!

This course includes two full days of continuing education content (16 hours of CE total). Breakfast and lunch will also be provided on both days, as well as a Friday evening social event.

This course is designed for dentists, however please contact us if you’re interested in bringing team members to this course.

This course is offered as a lecture/hands-on course. Participants will be provided with lecture materials and guided through hands-on practicals by the instructor.

Stanley Institute prides itself on partnering with companies whose products and services align with our own mission and goal: to promote oral and systemic health, and to provide the highest standard of patient care through the patient experience.

Sponsors of this course (in alphabetical order) include: DentiPhoto.

At Stanley Institute, we know it is not always possible to travel, which is why many courses at Stanley Institute are offered online. Unfortunately, this course is currently not offered online.

We recommend staying at one of the following hotels:

The Umstead 100 Woodland Pond Dr., Cary, NC

The Mayton Inn 301 S. Academy Street, Cary, NC

Embassy Suites 201 Harrison Oaks Blvd, Cary, NC

Course Curriculum


Pablo Wilson - Photography, Portrait & Light

Types of Lighting • Types of Lenses and Cameras • Basic lighting with two sources • Modifiers, their uses and functions • Poses & lighting for different types of portraits • How to deal with “my subjects” • How to work the light together with the subject • Do’s and Don’s in portraits • Using light to our advantage • Tips to improve posture and posing in front of the camera.


Sebastián Ordenes - Clinical Photography

Types of flash • Types of bodies and lenses for macro photography • Retractors, contractors, and mirrors for intraoral protocol • Magnification technique • Composition in dentistry • Protocols for aesthetic dentistry • Tips for case presentations • Laboratory photography • Tips to improve lighting and positions of patients.


Andrés E. Ponce

Marketing fundamentals • Processes and trends • Segmentation, targeting & position • Role of the brand: development and valuation • Communication and strategies • Social media and its importance  in today’s marketing • Video fundamentals and theory • Apps and their uses as communication facilitators • Basic equipment for video recording • Development your brand • Editing in photography • Generating content: “your story in 30 seconds” • Publish and share effectively • Let’s edit! Your work edited and ready to share.

Course Agenda

Day One

9am - 10:30am

Welcome & Pablo Wilson Theory

10:30am - 11:00am


11:00am - 1:30pm

Pablo Wilson Practical

1:30pm - 3:00pm

Lunch Break

3:00pm - 4:30pm

Sebastian Cifuentes Theory

4:30pm - 7:00pm

Sebastian Cifuentes Demonstration

7:00pm - 8:00pm

Social Event

Day Two

9am - 1:00pm

Andres E. Ponce Theory

1:00pm - 1:30pm


1:30pm - 2:00pm

Andres E. Ponce Practical

2:00pm - 3:00pm

Lunch Break

3:00pm - 5:00pm

General Practical

5:00pm - 5:30pm


Course Tuition


Single Dentist Package

  • 16 Hours of CE
  • Course Literature
  • Hands-On Training & Materials
  • Breakfast, Lunch & Friday Cocktail Hour

State of the Art Tech Space

The new Stanley Institute Technology Center is a state-of-the-art facility in Cary, North Carolina that hosts many Stanley Institute courses. In Studio One, the premier learning space for the Institute, students and professionals can access cutting-edge technology and innovative resources, and can participate in hands-on workshops. We look forward to hosting you in our space soon!